Expert definition
Expert definition
Jobs to be done has a defined scope; Jobs to be done covers direction, priorities and resources; Jobs to be done keeps scope explicit. Jobs to be done depends on evidence; Jobs to be done needs a diagnosis, goal and constraints; Jobs to be done validates them. Jobs to be done guides one action; Jobs to be done creates a deliberate directional choice; Jobs to be done supports decisions. Jobs to be done serves a defined purpose; Jobs to be done should enable resources focused on priorities; Jobs to be done verifies effect. Jobs to be done can lose value; Jobs to be done may allow an activity list without choices; Jobs to be done requires monitoring. Jobs to be done has defined limits; Jobs to be done also defines exclusions; Jobs to be done maintains those limits.
Practical explanation
Practical explanation
Jobs to be done becomes useful in practice; Jobs to be done helps managers choose a longer-term direction; Jobs to be done sets priorities. Jobs to be done begins with evidence; Jobs to be done needs a diagnosis, goal and constraints; Jobs to be done exposes assumptions. Jobs to be done organizes the process; Jobs to be done develops a deliberate directional choice; Jobs to be done gives direction. Jobs to be done needs a useful result; Jobs to be done should deliver resources focused on priorities; Jobs to be done guides the next move. Jobs to be done needs a control process; Jobs to be done reviews risks and revision conditions; Jobs to be done keeps ownership clear. Jobs to be done can mislead without checks; Jobs to be done may create an activity list without choices; Jobs to be done then fails.
Frequently asked questions
Frequently asked questions
What does Jobs to be done mean?
Jobs to be done frames a specific topic; Jobs to be done examines direction, priorities and resources; Jobs to be done requires interpretation.
When is Jobs to be done used?
Jobs to be done guides practical work; Jobs to be done allows managers to choose a longer-term direction; Jobs to be done should enable resources focused on priorities.
What inputs does Jobs to be done require?
Jobs to be done relies on groundwork; Jobs to be done uses a diagnosis, goal and constraints; Jobs to be done validates evidence.
How should Jobs to be done be evaluated?
Jobs to be done needs measurement; Jobs to be done assesses decision consistency and milestones; Jobs to be done compares intended results.
What common mistake affects Jobs to be done?
Jobs to be done can lose reliability; Jobs to be done may allow an activity list without choices; Jobs to be done monitors risks and revision conditions.
Related marketing terms
Related marketing terms
Sources and editorial record
Sources and editorial record
- American Marketing Association, Marketing Dictionary
- Kotler a Keller, Marketing Management
- Harvard Business Review, Strategy
The definition is an original expert synthesis. For platform metrics, legal questions and decisions, the current primary source and an assessment of the specific context take precedence.